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Insights and Observations on Targeting and Data Enrichment

Powering Influencer Marketing with Social Engagement

The Bachelorette premiered last Monday, and 5.7 million members of…

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Brand Advertising in Sgt. Pepper’s Lonely Hearts Club Band

Thought it may be hard to believe for some, The…

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Brand Advertising at the Kentucky Derby

The 2017 Kentucky Derby is this weekend! It is the 143rd…

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You’re Drafted! Social Affinity Provides Reach Extension for NFL Players and Teams

The 2017 NFL Draft is now fully underway. Myles Garrett…

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Better Colbert Ratings Equal Better Social Affinity for Brands

Since Jimmy Fallon took over NBC’s The Tonight Show in…

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Can Affinities Get Resolutions Back On Track?

We’re already one month into 2017, and many of us…

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