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Insights and Observations on Targeting and Data Enrichment

Affinities and the State of the Swing States

Donald Trump and Hillary Clinton have all but locked up…

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Who Is Most Politically Engaged on Social?

It’s been another defining week for the 2016 presidential race,…

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3 Brand Marketing Takeaways from Carpool Karaoke

James Corden has won the hearts – and views –…

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What Social Affinity Says About Prince

On Thursday, Prince sadly and unexpectedly passed away at the…

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3 Ways Social Affinities Will Impact the Internet of Things

A fridge that orders groceries for you? Some would call…

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NCAA Affinities are Madness

Syracuse was the Cinderella team. Lower seeds routinely upset higher…

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Thoughts on Affinities and Politics

Trump. The debates. SNL parodies. Politics is inherently social, of…

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And the Winner is… 9 Oscar Champs Determined by Affinities

  May I have the envelope, please? The Oscars are…

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Celebrity Couple Affinities

Love is in the air, not just on Valentine’s Day,…

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