Blog
Insights and Observations on Targeting and Data Enrichment
NQI Ratings Rank Affinity Answers #1 (again)
Affinity Answer tops the top 250 in newest Neutronian Report…
Read MoreHow Group Dynamics Inform Purchase Decisions
New report uncovers role of group dynamics in purchase decisions…
Read MoreData Modeling is the Future
Data Modeling will defeat the Cookie-pocalypse You could say that…
Read MoreHigh Affinity = Higher Sales Lift and Frequency
A new study from Neutronian confirms value of Affinity-based modeling…
Read MoreDemystifying Data Enrichment
Data is at the heart of every marketing organization. Not…
Read MoreChoosing the Right Data Provider
Marketers often have a love❤️/hate💔 relationship with their data. On…
Read MoreGetting to the “Why?” in Customer Behavior
Even the most inexperienced marketing professional knows that collecting and…
Read MoreBehavioral Intelligence isn’t just data,it’s the only data that matters
“Actions speak louder than words.” “Behavior is the mirror…
Read MoreFor most retailersWTA (Wal-Mart, Target, Amazon) = WTF
Holiday deals are set to start sooner and last longer…
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