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Insights and Observations on Targeting and Data Enrichment

Delivering behavioral intelligence
to the customer obsessed

Data brings us closer to consumers, allowing us to understand…

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Affinity Answers
Wins Social Media Tech Vendor of the Year Award

We’ve brought home the gold as Social Media Tech Vendor…

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Travelgeddon begins:
can industries keep up?

Surging demand has shocked an unprepared travel industry, with many…

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Why isn’t data
driving more marketing decisions?

Ask anyone across marketing and they are going to sermonize…

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Retail Rising: Everyone Wants In On Physical

Retail exploded in 2020, and gradual reopenings of physical stores…

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Sponsorship Success Requires The Fans, Not The Games

Amidst COVID recovery and political polarization, athlete and brand advocacy…

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Energizing new platforms with old programming

It’s 2021 and decades-old sitcoms are worth multi-million dollar deals.…

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