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Insights and Observations on Targeting and Data Enrichment
WIN THIS FOOTBALL SEASON with data
the obsession is real. the fandom is intense. With…
Read MoreLook-Alike vs Act-Alike Modeling: Stepping Out of the Shadows
How much does your data tell you about your audience?…
Read MoreAffinity Answers is now an Oracle Data Cloud Premier Data Provider
Affinity Answers is proud to announce that we have been…
Read MoreLucid Study Shows 55% Increase
AA segments were recently shown to identify future purchase intent…
Read MoreAlign Beauty & Cosmetics Audiences with Seasonal Events
As summer comes to a close, back-to-school and holiday campaigns…
Read MoreNiche Programmatic Audiences at Scale via ActivationPlanner
With the plethora of audience insights & segmentation tools available…
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